Unlike traditional marketing, which targets external customers, endomarketing focuses on selling the company to its own employees.
We believe that corporations and human beings are independent entities, but corporations are societies made up of human beings. In the corporate environment we know that it is essential that people know their functions and know how to do through the mastery of methods and techniques specific to their positions;
For more than 12 years, CAT has been a marketing agency that has covered multiple projects in the marketing world. We have worked in a wide range of industries, bringing brands to to interact in the physical and digital ecosystems. Until 2020, our physical headquarters was located in Santa Monica,
Today you are probably aware of the importance of creating and maintaining a good branding strategy if you want your business to be an industry leader. Great companies are known for having a unique proposition, communicating it in an ideal way and delivering experiences to their users. Beyond an amazing
According to the 2017 report State of Inbound , as few as 22% of companies work with truly aligned Marketing and Sales departments. Marketing is in charge of generating leads and ensuring that they are qualified to make a purchase, while Sales is responsible for converting these leads into customers. This is where the
5 Strategies to boost the demand for qualified leads At CAT we know that most marketing campaigns and actions pursue the same objective: to generate new leads. According to a study by IT company BrightTALK, 53% of marketers spend at least half of their budget on lead generation, a figure
